VnExpress Marathon Quy Nhon Marks 7th Consecutive Year, Boosting Local Economy

The 7th edition of the 'VnExpress Marathon' was held in Quy Nhon, a coastal city in the central province of Binh Dinh, Vietnam. This major sporting event attracts a large number of runners and spectators from both within and outside the country, bringing vitality to the region. The marathon is held under the auspices of various national and provincial bodies, including the Central Propaganda Department of the Communist Party of Vietnam, the Vietnam Olympic Committee, and the People's Committee of Binh Dinh Province. Its objectives include promoting the health of citizens through sports and revitalizing the local economy. Quy Nhon, in particular, has been enhancing its appeal as a tourist destination in recent years, leveraging its beautiful coastline and rich natural landscapes. The marathon event contributes to improving the region's brand image. Thousands of participants, ranging from professional runners to amateurs, took part in the competition. Runners experienced the local culture and hospitality while traversing the scenic spots along Quy Nhon's coastline. This surge in activity during the event period has directly benefited the local economy, with related industries such as accommodation, food and beverage, and transportation experiencing a boom. Under Vietnam's one-party system, large-scale events like this are positioned as part of the government's strategies for sports promotion and tourism development. In an era where concerns about economic slowdown are present, diversifying and invigorating the local economy is a crucial task for sustainable domestic development. The marathon event serves as a prime example of contributing to the achievement of these policy goals. Furthermore, Quy Nhon has seen efforts to enhance its economic autonomy amidst shifting relationships with China in recent years. International exchanges through sporting events can not only boost Vietnam's soft power but also foster relationships with a diverse range of countries.