Thai Traditional Medicine 'Yadom' Becomes Board Game, Part of Soft Power Strategy?
Thailand's traditional inhalant medicine 'Yadom' is being launched as a new board game. This development is drawing attention as part of a 'soft power' strategy to promote Thai culture and products internationally.
This article requires PRO
This article is outside the free access window or is a special report. PRO unlocks it and the full archive.
Related articles
- Royal Khon Performance Celebrates Thai Heritage Through 'Sida'
Thailand's traditional 'Khon' masked dance performance, 'Sida,' will be held in November, celebrating the legacy of the late Queen Sirikit and aiming to preserve and pass on the classical art form.
- Anutin Inaugurates Udon Thani International Horticultural Expo 2026
Deputy Prime Minister and Public Health Minister Anutin Charnvirakul inaugurated the Udon Thani International Horticultural Expo 2026, expressing confidence the 134-day event will yield long-term economic and agricultural benefits for Thailand. The expo, themed "Diversity of Life," features international gardens and agricultural innovations.
- ムアン スク サイアムはディワリの魅力を伝えます。本日から 2026 年 11 月 15 日まで開催される SOOKSIAM ディワリ アート フェスト 2026 で、インドの現代美術と文化を
MGR Online (Business) のメッセージは「Muang Suksiam」 ディワリの魔法をチャネリング 今日から 2026 年 11 月 15 日まで開催される SOOKSIAM ディワリ アート フェスト 2026 で、インドの現代美術と文化を体験してください。 将来的には、最高のものをお見せします。
- Chiang Mai Flora Festival Faces Visitor Complaints: 2-Hour Ticket Queues and Intense Heat
Visitors to Chiang Mai's Flora Festival are voicing strong complaints about excessively long ticket queues, with some waiting up to two hours, and the intense heat making the experience uncomfortable. The event's management is facing scrutiny.