Japan's Kokuyo to Acquire Vietnam's Thien Long, Maintaining Brand and Driving Growth
Diplomacy

Japan's Kokuyo to Acquire Vietnam's Thien Long, Maintaining Brand and Driving Growth

Japan's Kokuyo is proceeding with the acquisition of shares in Vietnam's leading stationery company, Thien Long, with plans to make it a consolidated subsidiary in the future. The strategy involves maintaining existing brands post-acquisition and fostering growth through the integration of Kokuyo's production and distribution networks.

Read up to 3 eligible full articles per Japan day (JST) for free

Create a free account to open up to 3 eligible full articles per Japan calendar day (JST). Headlines and summaries remain available across ASEAN 7.