General articles are free for 24 hours after publish.
Culture Ministry Unveils 76 Unseen Thai Treasures to Boost Tourism and Local Economies
Thailand's Culture Ministry has selected 76 "unseen treasures" under the "Unseen Thai Thai" program to promote cultural tourism and stimulate local economies. The initiative includes historical sites, festivals, and community experiences.
The Culture Ministry has selected 76 cultural treasures across Thailand under its “Unseen Thai Thai” program, aiming to boost tourism and create new economic opportunities for local communities through the “ROOT to RICH” concept. Culture Minister Sabeeda Thaised announced that the selections comprise 60 cultural tourism destinations and 16 festivals, traditions, and community lifestyle experiences. These include the 3,000-year-old Pha Daeng rock paintings in Kanchanaburi, the Pha Phueng Stone Forest in Kalasin, the laterite temple in Kamphaeng Phet, Krabi’s batik heritage, and the Fire Polo tradition in Chaiyaphum. The ministry plans to upgrade selected attractions and festivals, expand digital promotion, and develop cultural tourism routes linking destinations within and between provinces. It will also encourage participation from local communities, cultural entrepreneurs, folk artists, and the private sector. The campaign seeks to transform cultural heritage into long-term economic opportunities while supporting local economies. The complete list of the 76 selected cultural attractions and the official “Unseen Thai Thai” guidebook are available online at https://online.fliphtml5.com/bookcase/sqrxv/. The publication serves as an informational resource for travelers, researchers, and anyone interested in Thailand’s cultural heritage. Source: Culture Ministry Unveils 76 Unseen Thai Treasures
Original source
Thailand Business News