APEC 2027 Logo Design Contest Launched, Boosting Vietnam's Diplomatic Preparations

Deputy Minister of Foreign Affairs Le Thi Thu Hang, head of the Communications and Culture Subcommittee under the National Committee for APEC 2027, announced the launch of the logo design contest for the 2027 Asia-Pacific Economic Cooperation (APEC) Summit. Speaking at the launch ceremony, Deputy Minister Hang described the contest as one of the first key preparations for APEC 2027, marking the start of efforts to build the event’s branding and communications for one of the largest and most significant multilateral diplomatic events Vietnam will host in the coming years. This initiative is seen as an initial step in enhancing Vietnam's international presence. Under its one-party system, Vietnam has achieved significant economic growth and is expanding its role on the international stage. Hosting major international events like APEC presents a crucial opportunity for the country's foreign policy, aiming to strengthen its regional influence. Particularly, in the context of complex relations with China, building relationships through multilateral forums is an indispensable element of Vietnam's diplomatic strategy. The contest is expected to play a vital role in shaping the official image of APEC 2027 and communicating the event's themes and Vietnam's hospitality to the world. By inviting participation from domestic and international designers, the competition aims to foster creativity and innovation, thereby building momentum for the successful hosting of the summit.