JAL Sponsors 'KOP RUN Bangkok 2026', Connecting Thousands of Runners and Liverpool Fans

Japan Airlines (JAL), as an Official Partner of 'KOP RUN Bangkok 2026', supported the event in Bangkok, offering thousands of runners and Liverpool fans a celebration of healthy lifestyles. The event, held on Sunday, September 13, 2026, at the Plaza of the Rajamangala National Stadium, saw JAL leverage its status as an Official Airline Partner of Liverpool FC to provide special experiences for fans in Thailand. This marks JAL's first involvement in a Liverpool FC-themed running event in Thailand since strengthening its global partnership with the club. Through this collaboration, JAL aimed to blend the passion for football with JAL's signature premium service to create unique experiences for participants. Attendees took on 10km and 5km routes, with appearances by Liverpool FC legend Sami Hyypiä and LFC Women’s Ambassador Natasha Dowie, the club's all-time top scorer. JAL featured exclusive activities, including a special photo booth inspired by Anfield, JAL's popular Gachapon lottery with a chance to win tickets to a Liverpool FC home match, and exclusive LFC x JAL collection merchandise. All participants also received discounts on JAL tickets. JAL's participation underscored its commitment to delivering international premium experiences and engaging in meaningful activities that connect people and communities.