Vietnam Shifts Tourism Strategy Towards High-Spending, Longer-Stay Visitors
観光

Vietnam Shifts Tourism Strategy Towards High-Spending, Longer-Stay Visitors

Vietnam's government appears to be shifting its tourism strategy from quantity to quality, aiming to attract high-spending and longer-staying visitors. This move is seen as a response to the post-COVID-19 tourism recovery and an effort to develop a more sustainable and high-value tourism industry.

This article requires PRO

This article is outside the free access window or is a special report. PRO unlocks it and the full archive.

  • Phú Quốc Island Emerges as New Hotspot for Korean Tourists: Infrastructure Development and Tourism Strategy Pay Off

    Phú Quốc Island in southern Vietnam is rapidly becoming a favorite getaway for Korean travelers. Once a hidden gem, the island has undergone a dramatic transformation thanks to massive infrastructure upgrades and a proliferation of luxury resorts. Direct flights from Incheon, along with the island's safety and convenience, are accelerating the influx of Korean tourists.

  • Hoi An Ancient Town Overwhelmed by Tourists During Public Holidays, Visitor Numbers Triple Tet

    Hoi An Ancient Town, a UNESCO World Heritage site, experienced an unprecedented surge in domestic and international tourists during the late April-early May public holidays. Some areas were overcrowded from morning till night, with local photographers reporting visitor numbers 2-3 times higher than during the Tet Lunar New Year holiday. This phenomenon highlights both Vietnam's economic recovery and a booming tourism sector, while also bringing to light challenges regarding tourism infrastructure and management capacity.

  • Dak Lak Hosts Live Tuna Filleting and Free Sashimi Event, Attracting Tourists

    Dak Lak province in Vietnam's Central Highlands reportedly hosted a live tuna filleting show and free sashimi event, attracting both foreign and local tourists. This seafood-themed event in an inland province is seen as a way to boost tourism and stimulate the local economy.

  • Vietnam's Cat Ba Island Sees 'Unprecedented Crowds' During Holiday

    During Vietnam's major holidays, including Reunification Day and May Day, Cat Ba Island in Hai Phong experienced 'unprecedented crowds,' with long queues at ferry terminals and cable car stations. This highlights strong domestic tourism demand but also strains existing infrastructure.