TrueMoney CEO on Cambodia's Digital Finance and Women's Leadership

Frandara (Dara) Khuon, Chief Executive Officer of the TrueMoney Cambodia, Myanmar & Malaysia Cluster, is at the forefront of one of Southeast Asia’s fastest-growing digital financial services businesses. She champions digital innovation as a driver of financial inclusion, bringing extensive experience from banking, financial services, and fintech. Working at the cutting edge of Cambodia’s digital payments revolution, Khuon has witnessed firsthand the nation’s rapid transformation into one of the region’s most dynamic digital finance markets. Under her leadership, TrueMoney continues to focus on expanding access to secure, convenient financial services, while supporting underserved communities, women entrepreneurs, and small businesses. As one of the few women leading a major fintech business in Cambodia, she is also passionate about creating more opportunities for women to pursue careers in banking, technology, and corporate leadership. In this edition of 50 Khmer Women Voices 2026, Frandara reflects on the evolution of women’s leadership in finance, Cambodia’s digital payments transformation, and the role of fintech in supporting financial inclusion and SME growth. Women in Cambodia’s Banking and Finance Sector CLR: Having built a long career across both Australia and Cambodia, and as one of the few senior women leaders within Cambodia’s banking and financial services sector, how have you seen opportunities for women in finance evolve over the years? Frandara: When I started, finance in both Australia and Cambodia was largely a man’s world, and women rarely sat where strategy and risk decisions were made. That has shifted meaningfully. Today, women lead credit teams, run operations, hold executive positions, and found fintech ventures of their own. The change is no longer driven only by goodwill. Institutions now understand that diverse leadership produces better decisions for a customer base that is at least half women. I will not pretend the journey is complete. Representation still thins toward the top, but the direction is clear. For me, leadership has always carried a purpose beyond title: to widen the path so the women coming after me reach senior roles faster than I did. Cambodia’s Digital Payments Transformation CLR: Cambodia has experienced rapid growth in digital payments and mobile financial services in recent years. What do you believe has been driving this transformation, and how is it changing consumer behaviour across the country? Frandara: Cambodia’s digital payments leap has been remarkable, and I see three forces behind it. First, demographics—a young, mobile-first population that adopted smartphones before bank branches, meaning that for many, their first financial account was a digital wallet. Second, infrastructure and policy. The National Bank of Cambodia’s work, particularly through Bakong, has created interoperability and strengthened public trust in digital payments. Third, genuine everyday utility. Whether it is sending money home, paying at a local market, or settling a bill without travelling, behaviour changes when a service genuinely makes daily life easier. The deeper impact is social. People who were once excluded by distance or cost are now financially connected. Consumers increasingly expect financial services to be instant, always available, and accessible from the palm of their hand, and those expectations are reshaping the entire financial sector. Supporting Women and SME Growth CLR: Digital financial platforms are increasingly helping SMEs and entrepreneurs access faster and more convenient financial services. How important is digital finance in supporting women-led businesses and improving financial inclusion in Cambodia? Frandara: Digital finance is essential for improving financial inclusion and supporting women-led businesses in Cambodia. At TrueMoney Cambodia, our women agents are a great example of this impact. They run their own businesses while providing financial services to people in their communities, helping expand access to the digital economy. By empowering women agents, we are not only creating income opportunities for women but also strengthening local communities and supporting economic growth. As a female leader, I believe that when women have access to financial tools and opportunities, they can drive meaningful change for their families, businesses, and society. Leadership in a Fast-Changing Financial Sector CLR: As CEO of the TrueMoney Cambodia, Myanmar & Malaysia Cluster, how do you approach leadership and decision-making within a financial industry that continues to evolve so quickly through technology and innovation? Frandara: Leading across the region means accepting that technology, regulation, and customer expectations all move faster than any annual plan. My approach rests on a few principles. First, anchor decisions in what does not change—trust, security, and genuine customer value. Technology is the means, never the goal. Second, decide with discipline but without paralysis, because in a fast-moving market, waiting for perfect information is itself a costly decision. Third, build a team that can think independently. I set a clear direction, create space for honest challenge, and trust people to act. I also lead with intent. When we choose what to build, I ask whether it expands access for those still on the margins. Purpose keeps a fast-moving organisation grounded. Advice for Future Women Leaders in Finance and Fintech CLR: What advice would you give to young Cambodian women who are hoping to build careers in banking, fintech, or digital leadership roles in the future? Frandara: First, build real expertise—in risk, technology, operations, or customer experience. Genuine depth of knowledge is something no one can take from you, and it earns you a seat at the table. Second, do not wait to feel fully ready. Many capable women hold back until they meet every criterion. Take the stretch role, ask for the project, and put yourself forward—growth happens just outside your comfort zone. Third, find mentors and sponsors, and become one in return. Let me say plainly to young Cambodian women: this industry needs you. Fintech in Cambodia is still being built, which means there is room to shape it. Your perspective is not a disadvantage to overcome—it is exactly what the future of inclusive finance in Cambodia requires. “Your perspective is not a disadvantage to overcome—it is exactly what the future of inclusive finance in Cambodia requires.”— Frandara Khuon, CEO, TrueMoney Cambodia, Myanmar & Malaysia Cluster Explore the complete Cambodia Leadership Review – 50 Khmer Women Voices 2026 featuring exclusive interviews with Cambodia’s Top 50 Khmer Women leaders. Discover their journeys, leadership lessons, and vision for the Kingdom’s future. Download your complimentary digital copy today and be inspired by the women shaping Cambodia’s next chapt Source: Cambodia Investment Review