Thailand Showcases Premium Rice at SIAL PARIS 2026, Targeting 300 Million Baht in Deals
The Thai Ministry of Commerce will exhibit premium rice at the "SIAL PARIS 2026" food exhibition in Paris, aiming to enhance the brand value of Thai rice in the international market and secure 300 million baht in deals. The focus will be on varieties suited to Thailand's climate and unique regional rice characteristics.
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