Bach Ma National Park Eyes Tourism Potential Through Biodiversity

Bach Ma National Park, nestled in Phu Loc commune, Hue city, central Vietnam, is renowned for its spectacular landscapes, cool climate, and exceptionally rich biodiversity. The park is poised to unlock its tourism potential by leveraging these natural assets. The park offers visitors a breathtaking experience as they ascend its 1,450-meter peak, providing panoramic views. In recent years, travel inspired by music and film has gained significant global influence, with cultural blockbusters offering destinations unparalleled visibility and publicity that money cannot buy. However, attracting visitors is just the beginning; the park is exploring models that create distinctive visitor experiences while enabling local people to benefit directly from tourism. This approach also contributes to the preservation of cultural heritage and environmental protection. Vietnam is committed to improving institutional frameworks and standards, developing human resources, expanding Halal-certified services, strengthening international cooperation, promoting business partnerships, and building the country's brand as a new destination for Halal tourism. This strategy aims to cater to the diverse needs of international tourists and further expand Vietnam's tourism market. Notably, the adoption of "circular tourism," which goes beyond reducing environmental impacts to actively restoring ecosystems, preserving cultural heritage, and strengthening the resilience of local communities, is a significant initiative. Vietnam's appeal lies not in a single attraction but in the seamless combination of authentic experiences rooted in local culture. Colorful highland markets, traditional festivals, and centuries-old craft villages remain integral parts of everyday life, offering tourists deep satisfaction and an opportunity to connect with the true essence of Vietnam. In terms of international visitor attraction, Vietnam is steadily increasing its presence, as evidenced by its popularity in the Russian package tour market. While visitors from Indonesia are currently few, there is substantial room for future growth. Furthermore, in areas like Phu Quoc Island, infrastructure development and international cooperation projects are underway, with development plans looking ahead to major international events such as APEC 2027. Within this broader tourism development landscape, Bach Ma National Park is expected to pioneer new frontiers in Vietnam's tourism industry by establishing a sustainable, community-based tourism model that capitalizes on its unique strengths of rich biodiversity and natural landscapes.