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Da Nang Airport Showcases Local Specialties to Boost Tourism
Da Nang City has opened exhibition spaces for local specialties at Da Nang International Airport. The initiative aims to introduce OCOP products and local delicacies to tourists, enhancing brand recognition and promoting the city's image.
Da Nang City has inaugurated exhibition spaces at Da Nang International Airport to showcase local specialty products. This initiative is designed to boost the city's industrial development and attract tourists. According to officials, Da Nang boasts a wide array of high-quality products, including those certified under the One Commune One Product (OCOP) program, rural industrial goods, and unique local delicacies. These exhibition spaces at the airport will provide a direct platform to introduce these products to domestic and international travelers, particularly tourists passing through. The move is expected to enhance brand recognition for these products and further elevate Da Nang's city image. As part of regional economic promotion efforts within Vietnam's one-party system, initiatives leveraging unique local resources to drive economic growth are evident across the country. Da Nang has been focusing on tourism development in recent years, and this airport exhibition is seen as a component of that strategy. In terms of relations with China, attracting Chinese tourists, who form a significant portion of visitors, is a key factor, and such efforts also serve to strengthen economic ties.
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