Ho Chi Minh City Launches 6th 'Golden Brand Award' for 2026

Ho Chi Minh City has announced the launch of the 6th 'Golden Brand Award' for 2026, an initiative aimed at honoring businesses and individuals who contribute to the city's economic development and enhance its international competitiveness. The award is jointly organized by the Ho Chi Minh City Department of Industry and Trade and Tuổi trẻ Electronic Newspaper. This initiative underscores Ho Chi Minh City's significance as Vietnam's economic powerhouse and seeks to elevate brand value both domestically and internationally. Vietnam is currently experiencing rapid economic growth, with the enhancement of international competitiveness in manufacturing and services being a key national objective. As the epicenter of economic activity, Ho Chi Minh City hosts a multitude of enterprises and drives innovation. The 'Golden Brand Award' provides a platform to publicly acknowledge the efforts of these companies and encourage their continued growth, thereby contributing to the overall brand image of the Vietnamese economy. Under the one-party system of the Communist Party of Vietnam, economic growth is a paramount priority, and strengthening the international competitiveness of domestic enterprises is crucial for sustaining and developing the export-led growth model. In recent years, while maintaining economic ties with China, Vietnam has also pursued diversification of supply chains and strengthened relationships with Europe and the United States. Awards like this can aid in boosting the presence of Vietnamese companies in the global market. Source: Nhan Dan