Vietnam's Banh Mi Goes Upscale, With Prices Exceeding 200,000 VND
Technology

Vietnam's Banh Mi Goes Upscale, With Prices Exceeding 200,000 VND

A Michelin-starred chef has launched a premium banh mi in Ho Chi Minh City, priced at 160,000-200,000 VND (approximately $6.50-$8.20), five to six times the traditional cost. This move highlights efforts to elevate Vietnamese cuisine internationally by emphasizing quality ingredients and unique flavors.

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