The 'Lipstick Effect' Phenomenon: A Warning Sign for Indonesia's Economy?
Economy

The 'Lipstick Effect' Phenomenon: A Warning Sign for Indonesia's Economy?

Indonesia is observing the 'lipstick effect,' a phenomenon where demand for cosmetics increases during economic hardship. This reflects consumer psychology of foregoing expensive luxuries while seeking affordable mood boosters through makeup. The trend may signal potential risks for the Indonesian economy.

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