Hun Many Urges Soft Power Expansion in Tourism via Cultural Promotion
Culture

Hun Many Urges Soft Power Expansion in Tourism via Cultural Promotion

Deputy Prime Minister Hun Many has called for Cambodian citizens to act as ambassadors for the nation's soft power in tourism by promoting Khmer culture, arts, customs, and traditions internationally. He also stressed the importance of excellent hospitality for the upcoming 20th Francophonie Summit.

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  • Cambodia Promotes 'Sbaj Khmer' Traditional Attire for Cultural Heritage and Modern Use

    Cambodia's Ministry of Culture and Fine Arts held a workshop on the traditional attire 'Sbaj Khmer'. The ministry aims to promote its value as national cultural heritage and encourage its use in modern weddings and traditional ceremonies, thereby preserving identity. Approximately 300 participants, including designers and beauticians, attended.

  • Cambodian Culture Minister Urges Wedding Industry Professionals to Uphold Cultural Heritage

    Cambodia's Minister of Culture and Fine Arts has urged professionals in the wedding industry to deeply understand the value and significance of Khmer traditional culture, beyond mere income generation. Emphasis was placed on creativity rooted in accurate knowledge of traditional attire and rituals.

  • Cambodia Emphasizes Sbay Preservation, Safeguarding Cultural Heritage

    Cambodia's Ministry of Culture and Fine Arts highlighted the 'sbay,' a traditional garment, as a vital part of Khmer civilization passed down through generations, during an Oct. 6 workshop. Discussions focused on its cultural significance in weddings and performances and the need for its continued preservation.

  • Cambodia Enhances Road Safety Awareness Ahead of Pchum Ben Festival

    In Cambodia's Banteay Meanchey province, road safety awareness campaigns are being intensified to prevent an increase in traffic accidents during the Pchum Ben festival. The Provincial Department of Public Works and Transport is leading efforts to urge citizens and travelers to adhere to traffic laws and practice safe driving.