Vietnam's Gen Z Embraces Older Toyota Corollas as Affordable Classic Car Trend Grows

A shift is occurring in the perception and pursuit of classic cars, moving away from solely rare and expensive models towards more accessible vehicles from the 1990s and early 2000s, particularly among Vietnam's Gen Z. These younger enthusiasts are increasingly drawn to the Toyota Corolla and similar mainstream models that were once commonplace. Traditionally, the term 'classic car' evoked images of scarce, high-value machines meticulously preserved as special assets. However, a new wave is emerging where familiar, affordable cars are being rescued from scrapyards, embraced by a growing community of car lovers keen on enjoying budget-friendly vintage automobiles. Data from classic car insurance companies like Hagerty indicates a significant surge in the registration of mainstream models. Unlike the Baby Boomer generation, who favored rare Corvettes with limited production runs, the current trend is led by Gen X and Millennials with a fondness for popular 1990s and 2000s vehicles. Gen Z, in particular, represents the fastest-growing customer segment for Hagerty, with policy numbers increasing by 48%. Childhood Memories Fueling the Trend Beyond simply keeping older cars on the road, an increasing number of individuals are insuring models like the Toyota Corolla produced in the 2000s under classic car policies. These policies often feature annual mileage restrictions, as the cars are not used for daily commuting, in exchange for lower premiums and higher compensation in case of an incident—a benefit previously reserved for rare and expensive vehicles. Hagerty reports that the number of insured Honda Civics and Toyota Corollas from the 2000 model year has doubled in the past three years. Brian Rabold, Hagerty's Vice President of Automotive Data Analysis, attributes this trend primarily to nostalgia. "People tend to collect or buy back cars that were part of their childhood," he shared. Cars of Memory The affection for 1990s and 2000s automobiles is spreading as many realize that these once-common vehicles still offer an engaging driving experience. Dominic DeLettera, 19, purchased a Chevrolet Cavalier Z24 at 15 with $3,000 saved since he was seven. Another 19-year-old enthusiast, Adam Scipione, notes that his 1996 Buick Roadmaster attracts more attention than his 1984 Corvette. This wood-paneled family car often stands out at car shows. This trend is not confined to the United States. In the UK, a passion for mainstream cars has fueled the success of the 'Festival Of The Unexceptional' event. This year's event sold out, drawing 4,500 attendees and 2,500 cars, with top honors going to a Volkswagen Polo E, Toyota Previa, and Ford Focus. Source: VnExpress